February 2012
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You’ve Won a Badge (and Now We Know All About You) →
Is gamification over saturating the market? As discussed in this NYTimes Article we are quickly approaching a time when tangible rewards are being overshadowed by those that return no value to the individual.
“There is probably a backlash coming,” Ms. Robertson says. Pretty soon, she predicts, companies may differentiate themselves with anti-gamification promotions like “No points. No annoying...
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